The Right Lead to the Right Rep.Every Time.
AI-powered routing that matches prospects to the reps most likely to close them. Stop wasting good leads on bad matches.
Why Round-Robin Routing Is Killing Your Deals
Random assignment ignores everything that makes reps successful
Round-Robin Wastes Good Leads
Random assignment ignores rep strengths, prospect personality, and industry expertise. The wrong match kills deals.
New Reps Get Complex Deals
Your newest rep gets assigned a $500K enterprise deal because it's "their turn." The deal dies.
Top Reps Are Underutilized
Your best closer is working small deals while junior reps fumble high-value opportunities.
How CloserMatch Works
AI analyzes both sides of the equation to find the perfect match
AI Analyzes the Lead
Company size, industry, deal size, buying urgency, technical complexity, and 50+ other signals are evaluated instantly.
AI Profiles Your Reps
Performance by industry, deal size, prospect personality type, technical vs non-technical buyers, and more.
Perfect Match Created
The lead is routed to the rep most likely to close based on historical performance, expertise, and availability.
Close Rates Soar
Right rep, right lead, every time. Teams see 25-40% improvement in close rates from better matching alone.
50+ Factors Analyzed Per Match
CloserMatch considers everything that impacts close probability
Lead Attributes
- Industry
- Company Size
- Deal Value
- Technical Complexity
- Buying Urgency
- Decision-Maker Level
Rep Performance
- Industry Win Rates
- Deal Size Sweet Spot
- Personality Match
- Language/Timezone
- Current Workload
- Ramp Stage
Prospect Personality
- Communication Style
- Decision Speed
- Data vs Emotion
- Risk Tolerance
- Technical Depth
- Relationship Focus
Consumer Profile (B2C)
- Credit Score Range
- Estimated Income
- Net Worth Indicators
- Home Ownership
- Demographics
- Life Stage
Route Smarter with Consumer Intelligence
Selling to consumers? Appendment enriches every lead with financial and demographic insights so you can match prospects to the right products and the right reps—before the first conversation.
See the Difference in Real Numbers
Companies using CloserMatch see dramatic improvements in close rates, deal velocity, and rep satisfaction.
Works With Your Sales Stack
CloserMatch integrates seamlessly with other platform features
Stop Wasting Leads on Bad Matches
Let AI route every lead to the rep most likely to close it. See your close rates improve by up to 35%.